Two ways in which the media have contributed to candidate-centered presidential campaigns are: election profiles of all of the major candidates are covered on most of the major networks so many Americans tune in to learn about a candidates' early beginnings, and the coverage of a candidate's potential wrong-doing.
Two ways in which presidential candidates' use of the has contributes to candidate-centered campaigns are: the use of negative commercials to defame their competitor during election time, and through attention-gathering public appearances to enhance public attention to individual qualities.
(1999_1)In the 1990’s presidential election campaigns have become more candidate centered and less focused on issues and party labels. The change has been attributed both to how the media cover presidential campaigns and to how candidates use the media. Identify and explain two ways in which the media have contributed to candidate-centered presidential campaigns. Identify and explain two ways in which presidential candidates’ use of the media has contributed to candidate-centered campaigns.
Your answer should not include a discussion of presidential primary elections.
http://apcentral.collegeboard.com/apc/members/repository/sg_gov_pol_us_99.up_7047.pdf
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